Full Invitation unfolded
Full Invitation unfolded

Detroit actively contributes to the global dialogue around contemporary art culture through MOCAD, the Museum of Contemporary Art. Since it’s founding, MOCAD fuels crucial dialogue, collaboration, and public engagement. In the fall of 2011, we were invited to design the communication tools for the split exhibition featuring French artist Stéphanie Nava in Considering a Plot (Dig for Victory) and a collection of artists whose work spanned nearly eighty years in Barely There II. Working with Nava’s original illustrations, we built a visual identity to encapsulate the dual show. Our work included a double-sided poster that efficiently transformed into a self-mailing invitation, architectural signage and museum wayfinding systems.

Museum Guide Spread
Museum Guide Spread
Museum Guide Cover
Museum Guide Cover
Museum Guide Back Cover
Museum Guide Back Cover
Invitation detail
Invitation detail
Vinyl lettering
Vinyl lettering
Vinyl lettering
Vinyl lettering

Services Provided:

  • Visual Design