People in Education Rebrand
Our team is passionate about working with organizations to grow innovation — especially education models. We’re proud to share our collaborative design to rebrand Detroit Future Schools as People in Education, or PIE!
Connection, curiosity, and reflection are the three pillars of People in Education. Our partners believe education is a tool and it should be flexible. These values fuel their mission to humanize schooling. When designing their new brand system we asked ourselves, “how can we convey these values visually?”
We excel at translating complex concepts into accessible visuals. It’s not always an easy job when it comes to a logo — you have to pack a lot in a small shape. The PIE mark is an anchor with a permeable border which helps tell the story of how People in Education values learning as an open, flexible process.